Culture: Friction in Scaling the Product Portfolio

Arthur Langer () and Arka Mukherjee ()
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Arthur Langer: Northeastern University, Center for Technology Management and Digital Leadership
Arka Mukherjee: Global IDs

Chapter 7 in Developing a Path to Data Dominance, 2023, pp 163-181 from Springer

Abstract: Abstract Becoming a data platform company is not limited to transforming just the technical infrastructure. Indeed, digital transformation requires the evolution of management and staff. Many organizations have failed to become digital because they could not transform their culture. Many of these challenges were presented in Chap. 2 particularly with the GE case study. This chapter offers a roadmap of how to approach cultural transformation which includes dealing with: political barriers, lack of diversity in people and ideas, finding the right employees, assimilation of different generations of staff, lack of operational resilience, and fear of change.

Keywords: Culture; Product portfolio; GenY; Digital enterprise; Talent; Organizational resilience; Data platform architecture (search for similar items in EconPapers)
Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:spr:fuobcp:978-3-031-26401-6_7

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DOI: 10.1007/978-3-031-26401-6_7

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