Alignment: Data Strategy Management and Leadership

Arthur Langer () and Arka Mukherjee ()
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Arthur Langer: Northeastern University, Center for Technology Management and Digital Leadership
Arka Mukherjee: Global IDs

Chapter 8 in Developing a Path to Data Dominance, 2023, pp 183-199 from Springer

Abstract: Abstract This chapter defines and describes a management and leadership approach to executing a data strategy plan. We cover various principles that all managers should prescribe and explain Gartner’s Product Management Framework as an example. Therefore, the chapter provides a play book that can be followed during the life cycle of each phase from planning to execution. We also delve into a number of product leadership protocols including managing cross-departmental collaborations and measuring business unit performance and executive leadership techniques. Using Reis’ research on lean startups, we define the role of an “intrapreneur” to manage the Build-Measure-Learn model.

Keywords: Data strategy architecture; Executive leadership; Product management framework; Intrapreneurship; GDPR; AI; ML (search for similar items in EconPapers)
Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:spr:fuobcp:978-3-031-26401-6_8

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DOI: 10.1007/978-3-031-26401-6_8

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