Economics at your fingertips  


Varun Gupta ()
Additional contact information
Varun Gupta: University of Alcala

A chapter in Innovation Mechanisms in Start-ups, 2023, pp 1-19 from Springer

Abstract: Abstract This chapter provides background information on innovating value propositions that are a component of business model innovations that underlie market research for market expansion in both domestic and international markets. The theoretical backdrop is then provided in order to highlight the gaps that this work aims to fill. The knowledge presented in this book is then positioned in relation to previously established practices for implementing business model improvements in both domestic and international markets, which is challenged by startups in reality. This book’s key part on business model developments during the epidemic imparts important lessons for the startup community that is battling to compete in the pandemic and could also be valuable in the “new normal.”

Keywords: Startups; Coronavirus; Business model innovation; Value proposition innovation; Global market research; Domestic market research; Globalization (search for similar items in EconPapers)
Date: 2023
References: Add references at CitEc
Citations: Track citations by RSS feed

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link:

Ordering information: This item can be ordered from

DOI: 10.1007/978-3-031-19741-3_1

Access Statistics for this chapter

More chapters in Innovation, Technology, and Knowledge Management from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().

Page updated 2023-06-06
Handle: RePEc:spr:innchp:978-3-031-19741-3_1