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Methodology

Andy Yunlong Zhu, Maximilian von Zedtwitz and Dimitris G. Assimakopoulos
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Andy Yunlong Zhu: Goodbaby International Holdings Ltd.
Dimitris G. Assimakopoulos: EM-LYON Business School

Chapter Chapter 4 in Responsible Product Innovation, 2018, pp 45-67 from Springer

Abstract: Abstract This chapter covers the research design, the selection of the sample, the survey instrument development, data collection and analysis for hypotheses testing, and in-depth interviews in our research on product safety as the result of various internal factors of product development in manufacturing companies. Because this study is both exploratory and confirmatory in nature, we considered both a large-scale survey and a series of in-depth interview. Structural equation modeling on data from 255 survey samples from 126 companies was used to analyze the relationships between product safety strategy, product safety culture, concurrent engineering, new product development process, and product safety performance. In-depth interview findings from 33 companies helped explain the quantitative results and facilitate triangulation analysis between the quantitative and qualitative results.

Date: 2018
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Persistent link: https://EconPapers.repec.org/RePEc:spr:innchp:978-3-319-68451-2_4

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DOI: 10.1007/978-3-319-68451-2_4

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