India’s Emergence as a Lead Market for Frugal Innovations: An Introduction to the Theme and to the Contributed Volume

Cornelius Herstatt () and Rajnish Tiwari ()
Additional contact information
Cornelius Herstatt: Hamburg University of Technology
Rajnish Tiwari: Hamburg University of Technology

A chapter in Lead Market India, 2017, pp 1-10 from Springer

Abstract: Abstract The present work “Lead Market India: Key Elements and Corporate Perspectives for Frugal Innovations” documents the evolution of the research on globalization of innovation not only at our institute but also at a macro level. In 2006, when we decided to set up a research project “global innovation” to investigate internationalization of research and development (R&D) and its transcendence towards globalization of innovation, the world still looked a little different. Even if India was registering impressive growth in gross domestic product (GDP) and attracting large amounts of foreign direct investments (FDI), a lot of skepticism remained with regard to India’s potential to create innovations to cater the rising demand of its people. The dominant logic then was still that “lead markets”—markets that provide key impetuses for globally successful innovations in an industry or industry segment over a sustained period of time—can only emerge and exist in the economically developed world. A country in the developing world, such as India, was therefore not seen as a lead market or even having the potential to become one in near future. However, much water has flowed down the Ganges and other rivers since then. In this work we present results of 10 selected studies that have been conducted at our institute in relation to India, its lead market-potential for certain innovations and its penchant for frugal innovations.

Keywords: India; Lead markets; Frugal innovation; Global innovation; Internationalization of R&D (search for similar items in EconPapers)
Date: 2017
References: Add references at CitEc
Citations: View citations in EconPapers (2)

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:isbchp:978-3-319-46392-6_1

Ordering information: This item can be ordered from
http://www.springer.com/9783319463926

DOI: 10.1007/978-3-319-46392-6_1

Access Statistics for this chapter

More chapters in India Studies in Business and Economics from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().