Corporate Social Responsibility: The Indian Story Comes a Full Circle

Shashank Shah and V. E. Ramamoorthy
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Shashank Shah: Sri Sathya Sai Institute of Higher Learning Prasanthi Nilayam
V. E. Ramamoorthy: Sri Sathya Sai Institute of Higher Learning Prasanthi Nilayam

Chapter Chapter 7 in Soulful Corporations, 2014, pp 199-235 from Springer

Abstract: Abstract From ancient times, the merchant communities in India were held in high esteem and acclaim for their generous contributions for meeting the needs of society. Religious faith and a high sense of human concern were the initial driving forces that promoted philanthropy as a fair and honest mode of redistribution of individual and business wealth. Some who considered themselves to be privileged and empowered adopted a paternalistic attitude and decided on the directions in which funds or resources are to be deployed for social benefits.

Keywords: Corporate Social Responsibility; Corporate Governance; Corporate Social Responsibility Activity; Corporate Social Responsibility Initiative; Triple Bottom Line (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:spr:isbchp:978-81-322-1275-1_7

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DOI: 10.1007/978-81-322-1275-1_7

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