International Series in Advanced Management Studies

Current editor(s): Alberto Pastore

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Art and Business

Stefania Masè

Business Model Innovation

Daniela Andreini and Cristina Bettinelli

Early Internationalizing Firms

Rubina Romanello and Maria Chiarvesio

Entrepreneurial Essence in Family Businesses

Bernardo Bertoldi

Impact of Culture on Management of Foreign SMEs in China

Rubens Pauluzzo and Bin Shen

Innovation in Community-Based Private Practices Through eHealth

Nicola Cobelli

International Marketing Strategy

Giovanna Pegan, Donata Vianelli and Patrizia de Luca

Managing Sustainability

Edited by Beatrice Luceri and Elisa Martinelli

Marketing and Customer Loyalty

Mauro Cavallone

Marketing in Culturally Distant Countries

Giovanna Magnani

Marketing Innovations in the Automotive Industry

Elena Candelo

Strategic Agility in Dynamic Business Environments

Marco Balzano and Guido Bortoluzzi

The Experience Logic as a New Perspective for Marketing Management

Edited by Tonino Pencarelli and Fabio Forlani