Pictures or It didn’t Happen! How the Use of the Generative AI Images Impacts the Perceived Believability of News Headlines

Lotte Lie Duestad (), Hanne Celine Foss (), Jeno Toth () and Rob Gleasure ()
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Lotte Lie Duestad: Copenhagen Business School
Hanne Celine Foss: Copenhagen Business School
Jeno Toth: Copenhagen Business School
Rob Gleasure: Copenhagen Business School

A chapter in Information Systems and Neuroscience, 2025, pp 29-35 from Springer

Abstract: Abstract This paper investigates how the believability of news headlines is impacted when those news headlines are accompanied by generative AI images. We reports on a series of in-progress experiments. The results suggest that the use of AI images reduces the believability of news headlines, especially when those news headlines are presented by news institutions, rather than named individuals. The negative impact of AI images on believability does not seem to be attenuated by warning labels which state that the images used are AI generated. These findings have implications for online news, and other application domains where believability is important.

Keywords: Generative AI; Images; Fake news; Experiment (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:spr:lnichp:978-3-031-71385-9_4

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DOI: 10.1007/978-3-031-71385-9_4

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