Choice of a NeuroIS Tool: An AHP-Based Approach

Maria Shitkova (), Jan vom Brocke () and René Riedl ()
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Maria Shitkova: University of Münster
Jan vom Brocke: University of Liechtenstein
René Riedl: University of Applied Sciences Upper Austria, University of Linz

A chapter in Information Systems and Neuroscience, 2015, pp 51-58 from Springer

Abstract: Abstract The primary focus of NeuroIS research from a methodological perspective is set on methods and research design, data collection, and data analysis. In this paper, we address a practical problem, related to the data collection phase, namely the choice of a data collection instrument, or a NeuroIS tool. Before making a tool decision, researchers have to carefully study the features of each device, based on specified requirements, in order to select the most suitable tool. Thus, the tool choice becomes a multi-criteria decision making problem. In this paper, we propose an Analytic Hierarchy Process (AHP)-based approach for the selection of a NeuroIS tool. We introduce a framework based on a step-by-step procedure of decision hierarchy creation, followed by the construction of a list of potential measurement tools, and the execution of the AHP decision making process.

Keywords: NeuroIS; Brain; AHP; Tool selection; Decision making; Methodology (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:spr:lnichp:978-3-319-18702-0_7

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DOI: 10.1007/978-3-319-18702-0_7

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