Creative Sparks for Collaborative Innovation

Antonio De Nicola () and Maria Luisa Villani ()
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Antonio De Nicola: ENEA—CR “Casaccia”
Maria Luisa Villani: ENEA—CR “Casaccia”

A chapter in Digital Technology and Organizational Change, 2018, pp 109-124 from Springer

Abstract: Abstract We present a methodology to support innovation processes in business contexts. The methodology consists of three phases. First, an innovation team composed of stakeholders, domain experts and knowledge engineers collects domain knowledge. This knowledge is used as source for creative sparks, which are representations of preliminary ideas for innovation. In the second phase of the methodology, creative sparks are identified to ignite a collaborative activity by the innovation team, which may lead to identification of new innovative ideas. Thus we provide hints on how to search and select the creative sparks and how to organize brainstorming activities. In the third phase, selected ideas are elaborated and validated in the specific business context. In this paper we focus on the first two phases and present an innovation management system to support them. In particular, we describe the CREAM software system that allows generation of creative sparks from a knowledge base comprising predefined idea patterns, a domain ontology and a set of business rules. Although the proposed methodology is general purpose here we show an application in the business intelligence sector.

Keywords: Computational creativity; Collaborative innovation; Knowledge-based system; Business model (search for similar items in EconPapers)
Date: 2018
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Persistent link: https://EconPapers.repec.org/RePEc:spr:lnichp:978-3-319-62051-0_10

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DOI: 10.1007/978-3-319-62051-0_10

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