Out-thinking Organizational Communications

Edited by Joachim Klewes (), Dirk Popp () and Manuela Rost-Hein ()

in Management for Professionals from Springer

Date: 2017
ISBN: 978-3-319-41845-2
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Chapters in this book:

Digital Transformation and the Challenges for Organizational Communications: An Introduction

Joachim Klewes, Dirk Popp and Manuela Rost-Hein

Digital Transformation and Communications: How Key Trends Will Transform the Way Companies Communicate

Joachim Klewes, Dirk Popp and Manuela Rost-Hein

Why we Might Wish to Be Governed by Algorithms: Insights into a Technophile Digital Mindset

Christopher Peterka

Policy and Politics in the Era of the Industrial Internet: How the Digital Transformation Will Change the Political Arena

Giuseppe Porcaro

The Changing Role of the Chief Marketing Officer: Unlocking the Power of Data-Driven Communication

Marilies Rumpold-Preining

The Role of Corporate Communication in the Digital Age: An Era of Change for the Communication Profession

Grazia Murtarelli

It’s About Trust: The IT Department’s Role in a Digital Organisation: Why Techies May Be the New Communications Team

Wayne Pales

Digital Transformation of Energy Companies: The Role of Disruptive Communication

Christian Ammer

New Challenges of the Digital Transformation: The Comeback of the Vision-Mission System

Guido Wolf

Mention Communication—Think Organisation: Agile Communication in the Digital Era

Eric-Jan Kaak

From Customer Service to Customer Experience: The Drivers, Risks and Opportunities of Digital Transformation

Lumir Boureanu

Car Sales in the Throes of Change: Aims for Total Customer Experience in the Digital Era

Jochen Sengpiehl

The Global Web in Regional Politics: The Regulatory and Political Debate on Digitalisation and the Internet of Things

Stefan Denig

Managing the Digital Transformation: Ten Guidelines for Communications Professionals

Joachim Klewes, Dirk Popp and Manuela Rost-Hein

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Persistent link: https://EconPapers.repec.org/RePEc:spr:mgmtpr:978-3-319-41845-2

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DOI: 10.1007/978-3-319-41845-2

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