Accelerated Mobile Pages: A Comparative Study

Konstantinos I. Roumeliotis and Nikolaos D. Tselikas ()
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Konstantinos I. Roumeliotis: Department of Informatics and Telecommunications, University of Peloponnese
Nikolaos D. Tselikas: Department of Informatics and Telecommunications, University of Peloponnese

A chapter in Business Intelligence and Modelling, 2021, pp 57-63 from Springer

Abstract: Abstract The rapid growth of mobile-phone industries has led webmasters to find alternative ways to develop web apps that are mobile-friendlier. Google company accomplished its mission to provide web pages that load almost instantly and are more accurate to mobile devices, through its Accelerated Mobile Pages (AMP) project. AMP technology has expanded to other industries like search engine optimization and e-commerce and this paper presents the benefits on these fields by using AMP.

Keywords: Accelerated mobile pages; Amp; Search engine optimization; E-commerce (search for similar items in EconPapers)
Date: 2021
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DOI: 10.1007/978-3-030-57065-1_5

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