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Factors Leading to the Adoption of IoT in the Home: An Exploratory Model of the Domestication Theory and Technology Adoption Theories

Javier A. Sánchez-Torres (), Francisco-Javier Arroyo-Cañada (), Ana Argila-Irurita (), Maria-Luisa Sole-Moro (), Luz A. Montoya-Restrepo () and Ivan A. Montoya-Restrepo ()
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Javier A. Sánchez-Torres: University of Medellin
Francisco-Javier Arroyo-Cañada: University of Barcelona
Ana Argila-Irurita: University of Barcelona
Maria-Luisa Sole-Moro: University of Barcelona
Luz A. Montoya-Restrepo: Universidad Nacional de Colombia
Ivan A. Montoya-Restrepo: Universidad Nacional de Colombia

A chapter in Advances in Digital Marketing and eCommerce, 2022, pp 233-250 from Springer

Abstract: Abstract The objective of this study was to analyse the adoption of the Internet of Things (IoT) in the home. An exploratory study integrating technology adoption models and domestication theory was designed. The data was collected in Spain and Colombia and 405 online surveys were obtained. For the creation of the measurement and analysis tool, the statistical program Smart PLS was used. The results found that for the adoption of the Internet of Things in the home, the degree of importance of the Internet in people’s lives is decisive, as well as the degree of perception of future benefit from its use and perceived enjoyment. The process of Internet domestication generates the intention and, therefore, the use of the Internet of Things technologies in the home.

Keywords: Internet of Things; Adoption; Homes; Technology; Human computer interaction; Disruptive technology (search for similar items in EconPapers)
Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:spr:prbchp:978-3-031-05728-1_25

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DOI: 10.1007/978-3-031-05728-1_25

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