Talking Houses: Transforming Touristic Buildings into Intelligent Characters in Augmented Reality

Saikishore Kalloori (), Ribin Chalumattu, François Chalet (), Martin Zimper (), Severin Klingler and Markus Gross
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Saikishore Kalloori: Media Technology Center, ETH Zurich
Ribin Chalumattu: Media Technology Center, ETH Zurich
François Chalet: Zurich University of the Arts
Martin Zimper: Zurich University of the Arts
Severin Klingler: Media Technology Center, ETH Zurich
Markus Gross: Media Technology Center, ETH Zurich

A chapter in Information and Communication Technologies in Tourism 2023, 2023, pp 334-339 from Springer

Abstract: Abstract Augmented reality (AR) technologies can enhance the user’s experience of visiting attractions, shops, and restaurants by using AR-based virtual elements and additional information about the places they are visiting. In this work, we transform the city landscape or iconic buildings into a unique experience by bringing iconic characters onto the buildings to increase users’ engagement. Our techniques transform buildings or parts of a building into a virtual character with which the user can interact. We designed two unique experiences: (a) ‘The Square’ in which the character will talk about the building’s history and other anecdotes about the area, and (b) ‘The Hunt’ in which the user is involved in a scavenger hunt where they have to identify buildings using the hints given by virtual characters. We have conducted a live user study to assess our prototype’s usability. Our preliminary experimental results demonstrated that our prototype has high usability and users using our system felt a pleasant and enjoyable experience.

Keywords: Augmented reality; Tourism; Intelligent characters (search for similar items in EconPapers)
Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:spr:prbchp:978-3-031-25752-0_37

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DOI: 10.1007/978-3-031-25752-0_37

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