Profiling Coastal Tourists to the Democratic Republic of Congo

Nadine Kisema, Elricke Botha () and Nicolene Conradie
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Nadine Kisema: University of South Africa
Elricke Botha: University of South Africa
Nicolene Conradie: University of South Africa

A chapter in Tourism, Travel, and Hospitality in a Smart and Sustainable World, 2023, pp 655-666 from Springer

Abstract: Abstract African countries take advantage of the blue economy (BE) to boost their local economies. Consequently, countries with coastlines, such as the Democratic Republic of Congo (DRC), can develop strategies for coastal tourism. This study aimed to profile coastal tourists of the DRC. A quantitative methodology was applied, using a convenience sample to collect primary data by distributing a self-designed questionnaire at the DRC coast from August to November 2020. A sample of 350 questionnaires was obtained. A profile was created using descriptive statistics and identified demographic and behavioural characteristics. In addition, travel motivations were identified using exploratory factor analysis. Based on the results, recommendations for the public and private tourism sectors were made. This is the first coastal tourism study based on the DRC. The profile of coastal tourists can assist the DRC in effectively communicating and improving the priorities in the development of tourism in the country.

Keywords: Coastal tourism; Coastal tourist profile; Travel motivations; Push factors; Z320 Tourism and Development; O2 Development Planning and Policy (search for similar items in EconPapers)
Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:spr:prbchp:978-3-031-29426-6_41

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DOI: 10.1007/978-3-031-29426-6_41

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