Emerging Trends and Future Directions in the Mediterranean Coastal Tourism: A Selective Literature Review

Sofia Gkarane (), Chris Vassiliadis, Iordanis Kotzaivazoglou, Garyfallos Fragidis and Vasiliki Vrana
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Sofia Gkarane: University of Macedonia
Chris Vassiliadis: University of Macedonia
Iordanis Kotzaivazoglou: International Hellenic University
Garyfallos Fragidis: International Hellenic University
Vasiliki Vrana: International Hellenic University

A chapter in Strategic Innovative Marketing and Tourism, 2025, pp 793-802 from Springer

Abstract: Abstract The Mediterranean Sea region is characterized by its extensive coastline and diverse population. In the recent years, several human activities like coastal tourism are significantly transforming its landscape; apart from the rapid tourism growth, the region is under increased pressure from factors such as the climate change which lead to unsustainable development. Literature offers a variety of potential responses and measures to address these challenges. This study provides an overview of these trends and recommendations to contribute to the understanding of the complicated issues that Mediterranean coastal tourism faces. Specifically, through a selective literature review from 2015 to 2024, this study identifies and analyzes the most recent trends to shed light on the advancements of managing Mediterranean coastal tourism. The selected papers, totaling 35 in number, are reviewed, categorized and analyzed based on year of publication, emerging trends and future directions. The findings and the conceptual framework will serve as a valuable resource for future analysis and will also provide a decision-making guide for the industry in its efforts to promote sustainable tourism development in Mediterranean coastal destinations.

Keywords: Mediterranean coastal tourism; Resilience; Sustainability (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:spr:prbchp:978-3-031-81962-9_86

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DOI: 10.1007/978-3-031-81962-9_86

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