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Arnold Picot,
Thomas Hess (),
Christian Hörndlein (),
Natalie Kaltenecker (),
Claudius Jablonka (),
Michel Schreiner (),
Alexander Werbik (),
Alexander Benlian (),
Rahild Neuburger () and
Bernhard Gold ()
Additional contact information
Thomas Hess: Ludwig-Maximilians-Universität München
Christian Hörndlein: Ludwig-Maximilians-Universität München
Natalie Kaltenecker: Ludwig-Maximilians-Universität München
Claudius Jablonka: Center for Digital Technology and Management
Michel Schreiner: Ludwig-Maximilians-Universität München
Alexander Werbik: Ludwig-Maximilians-Universität München
Alexander Benlian: Technische Universität Darmstadt
Rahild Neuburger: Ludwig-Maximilians-Universität München
Bernhard Gold: T-Venture of America, Inc.
Chapter Chapter 4 in The Internationalization of German Software-based Companies, 2015, pp 27-63 from Springer
Abstract:
Abstract This chapter integrates the results of both phases of this study. The central findings from the empirical survey of the first phase and the national and international case studies of the second phase are structured and presented based on the following topics: capital, human resources, product strategy, scalability, growth strategy, cooperation partners, and ecosystem. Each topic is illustrated with the specific measures that were taken by a successful company. Additionally, recommendations are presented for both the managers of software-based companies and the public sector.
Keywords: Business Model; International Market; Growth Strategy; Business Network; International Expansion (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:spr:prochp:978-3-319-13548-9_4
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DOI: 10.1007/978-3-319-13548-9_4
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