The J. League and the World Cup

Takeo Hirata () and Stefan Szymanski
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Takeo Hirata: Waseda University

A chapter in The Sports Business in The Pacific Rim, 2015, pp 25-42 from Springer

Abstract: Abstract This chapter examines the impact of the 2002 World Cup held in Japan and Korea on the domestic soccer league of Japan, the J. League. We first consider the impact of World Cups on league attendance in some European countries and then compare with the Japanese case. We find that demand increased substantially in the years just before and after the World Cup. These effects seem to be associated with new stadiums built for the event.

Keywords: Ticket Price; Professional Baseball; Average Attendance; League Soccer; Home Game (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:spr:semchp:978-3-319-10037-1_2

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DOI: 10.1007/978-3-319-10037-1_2

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