CEO’s Entrepreneurial Profile and Survival of Internationalised Wine Sector SMEs in Portuguese Region of Ribatejo

Rui Centeno Martins () and João Leitão
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Rui Centeno Martins: University of Beira Interior

A chapter in Intrapreneurship and Sustainable Human Capital, 2020, pp 269-292 from Springer

Abstract: Abstract This study highlights the importance of the CEO’s entrepreneurial profile, unveiling its importance for the survival and internationalisation of small- and medium-sized enterprises (SMEs) in the wine sector in the Portuguese region of Ribatejo. Evidence shows that CEOs, as individuals with a global mentality, are extremely alert and always ready to seek international opportunities to obtain additional benefits. To do so, they have to overcome different barriers in the course of the internationalisation process, determining the decision-making mechanisms that involve different modes of entry into new markets, always bearing in mind the sources of competitive advantage, in order to ensure greater financial sustainability and responsible profit sharing in the future. The empirical approach makes use of a qualitative methodology, based on interviews with the CEOs of two wine companies located in the Portuguese region of Ribatejo. This study provides important implications for strategic business process management aimed at overcoming obstacles to the internationalisation of wine-growing SMEs, through the choice of adequate entry modes.

Keywords: CEO; Family wine industries; Internationalisation; SME (search for similar items in EconPapers)
Date: 2020
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Persistent link: https://EconPapers.repec.org/RePEc:spr:seschp:978-3-030-49410-0_15

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DOI: 10.1007/978-3-030-49410-0_15

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