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Organisational Buying

Daniel D Prior
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Daniel D Prior: University of New South Wales

in Springer Books from Springer

Date: 2021
Edition: 1st ed. 2021
ISBN: 978-3-030-67414-4
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Citations: View citations in EconPapers (1)

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Chapters in this book:

Ch 1 Organisational Buying: Accepted Wisdom
Daniel D Prior
Ch 2 Mapping Purchase Situations
Daniel D Prior
Ch 3 The Organisational Buying Process Revisited
Daniel D Prior
Ch 4 The Purchase Decision and the Value Proposition
Daniel D Prior
Ch 5 Communications and Organisational Buying
Daniel D Prior
Ch 6 Relationships, Relationships, Relationships
Daniel D Prior
Ch 7 Organisational Buying CapabilitiesCapabilities
Daniel D Prior
Ch 8 Organisational Buying Culture
Daniel D Prior
Ch 9 Designing the Organisational Buying Approach
Daniel D Prior
Ch 10 Channels of Supply
Daniel D Prior
Ch 11 Networks and Organisational Buying
Daniel D Prior
Ch 12 Information Technology Developments and Organisational Buying
Daniel D Prior
Ch 13 Conclusion
Daniel D Prior

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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprbok:978-3-030-67414-4

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DOI: 10.1007/978-3-030-67414-4

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