Erfolgreicher Markenaufbau in den großen Emerging Markets

Niklas Schaffmeister () and Florian Haller ()
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Niklas Schaffmeister: globeone – Strategy, Brand, Communication
Florian Haller: Serviceplan Gruppe für innovative

in Springer Books from Springer

Date: 2018
ISBN: 978-3-658-14112-7
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DOI: 10.1007/978-3-658-14112-7

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