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Account Management Strategies in B2B Sales

Hans-Peter Neeb ()
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Hans-Peter Neeb: AccountJourney®

in Springer Books from Springer

Date: 2023
ISBN: 978-3-658-40450-5
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Chapters in this book:

Ch Chapter 1 Introduction
Hans-Peter Neeb
Ch Chapter 2 Sales Process and AccountJourney®
Hans-Peter Neeb
Ch Chapter 3 Leading Employees in B2B Sales
Hans-Peter Neeb
Ch Chapter 4 Technology in Sales
Hans-Peter Neeb
Ch Chapter 5 Organizational Changes for the Successful Digitization in Sales
Hans-Peter Neeb

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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprbok:978-3-658-40450-5

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DOI: 10.1007/978-3-658-40450-5

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