Business Campaigning: Wirksame Strategien für mehr Einfluss

Peter Metzinger ()
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Peter Metzinger: Mr. Campaigning AG

in Springer Books from Springer

Date: 2024
Edition: 3. Auflage 2024
ISBN: 978-3-662-69824-2
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Chapters in this book:

Ch Kapitel 1 Einleitung

Peter Metzinger

Ch Kapitel 2 Sieben Thesen zur Ausgangslage

Peter Metzinger

Ch Kapitel 3 Business Campaigning – Idee und Philosophie

Peter Metzinger

Ch Kapitel 4 Business Campaigning Manual I – das strategische Fundament

Peter Metzinger

Ch Kapitel 5 Business Campaigning Manual II – die Anwendungsspirale

Peter Metzinger

Ch Kapitel 6 Anpassungsfähigkeit und Agilität

Peter Metzinger

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DOI: 10.1007/978-3-662-69824-2

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