Tim Draper

Tarang Shah and Sheetal Shah

Chapter Chapter 7 in Venture Capitalists at Work, 2011, pp 91-99 from Springer

Abstract: Abstract Timothy C. Draper is the founder and a managing director of Draper Fisher Jurvetson (DFJ). It was his concept to use “viral marketing” in web-based e-mail that was instrumental in the successes of Hotmail and Yahoo! Mail and became a standard marketing strategy used by businesses worldwide.

Keywords: Venture Capitalist; Online Auction; Market Timing; Venture Capital Fund; Successful Company (search for similar items in EconPapers)
Date: 2011
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-1-4302-3838-6_7

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DOI: 10.1007/978-1-4302-3838-6_7

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