Metrics
Nir Kossovsky
Chapter Chapter 12 in Reputation, Stock Price, and You, 2012, pp 249-271 from Springer
Abstract:
Abstract If your stock price is sensitive to your company’s reputation, then managing the business processes that are the pillars of reputation is a managerial imperative and board oversight duty. Reputation scores and reputational value metrics can help. Clearly, senior management needs more detailed measurements than the board does. But, as Chapter 8 shows, there are three board- level duties—CEO compensation, asset protection, and business strategy— whose fulfillment could be enhanced with measures of reputation.
Keywords: Stock Price; Mutual Fund; Hedge Fund; Business Performance; Reputation Score (search for similar items in EconPapers)
Date: 2012
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-1-4302-4891-0_12
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DOI: 10.1007/978-1-4302-4891-0_12
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