Sales

Linda M. Orr and Dave J. Orr

Chapter Chapter 4 in Eliminating Waste in Business, 2014, pp 131-166 from Springer

Abstract: Abstract Nobody counts the number of ads you run; they just remember the impression you make.

Keywords: Customer Relationship Management; Sales Manager; Sales Productivity; Sales Force; Customer Lifetime Value (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-1-4302-6089-9_4

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DOI: 10.1007/978-1-4302-6089-9_4

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