Metrics for Design Thinking

Beverly Rudkin Ingle

Chapter Chapter 11 in Design Thinking for Entrepreneurs and Small Businesses, 2013, pp 127-131 from Springer

Abstract: Abstract Every bit of work and every penny invested are for nothing if you aren’t measuring their return. It’s a core tenet of operating a profitable, successful business. The same rule applies for design thinking initiatives: you must measure.

Keywords: Design Thinking; Page View; Customer Engagement; Relevant Metrics; Sales Process (search for similar items in EconPapers)
Date: 2013
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DOI: 10.1007/978-1-4302-6182-7_11

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