What Works and What Doesn’t Work Against the Crisis

Hermann Simon ()
Additional contact information
Hermann Simon: Simon-Kucher & Partners

Chapter Chapter 2 in Beat the Crisis: 33 Quick Solutions for Your Company, 2010, pp 27-40 from Springer

Abstract: Abstract In the current crisis, there is no shortage of advice and recommendations. And yet, the same standard solutions that are pitched in times of stability are also being put forth during the crisis: innovation, growth, market share gains, and so on. Unfortunately, this kind of advice is not only useless but can prove outright dangerous in the midst of a downturn of this magnitude. Solutions that require high initial investments and promise to generate positive cash flows years later will help companies little in the short term to survive the crisis. These solutions may actually put companies at even greater risk of failure. What companies need now are solutions that can be implemented quickly, have immediate effects, and improve profit and cash flow within weeks or months.

Keywords: Market Share; Cash Flow; Variable Cost; Sales Volume; Core Business (search for similar items in EconPapers)
Date: 2010
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-1-4419-0823-0_2

Ordering information: This item can be ordered from
http://www.springer.com/9781441908230

DOI: 10.1007/978-1-4419-0823-0_2

Access Statistics for this chapter

More chapters in Springer Books from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().