Communication Skills and Meetings

Manuel Stagars

Chapter Chapter 10 in University Startups and Spin-Offs, 2015, pp 99-118 from Springer

Abstract: Abstract Talking about their project with outsiders is an important skill that entrepreneurs often overlook. How difficult can it be to present something to a visitor? Presentation skills are often taken for granted, but in reality, good communication is the lifeblood of entrepreneurship. Because startups rarely take off in isolation, it is worth spending some time mastering communication skills. Students and researchers may find tactics related to communication too salesy or otherwise unfit for academics. Overcoming that hurdle is one of the points of this book: leave the ivory tower, and get feedback from the real market. The sooner university entrepreneurs warm up to this concept, the better.

Keywords: Joint Venture; Chief Executive Officer; Chief Information Officer; Business Card; Business Model Canvas (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-1-4842-0623-2_10

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DOI: 10.1007/978-1-4842-0623-2_10

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