Business Analytics and Its Importance in Scaling and Execution

Praz

Chapter Chapter 19 in Link Technology to Your Long-Term Business Goals, 2022, pp 133-150 from Springer

Abstract: Abstract Business analytics, or business intelligence technology, refers to any piece of software or processes used by marketers, sales, product teams, and customer success teams to perform insights and growth activities. These applications do the following:

Date: 2022
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DOI: 10.1007/978-1-4842-8208-3_19

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