Generating Great Content—From Ideas to Execution

Andrew Schulkind

Chapter Chapter 4 in Marketing for Small B2B Businesses, 2022, pp 43-67 from Springer

Abstract: Abstract Your business may not be as exciting as selling fast cars or exotic vacations, but it’s interesting to anyone considering investing their hard-earned revenue in your solutions. This means there is always content you can create that will gain your target audience’s attention and help you build and nurture a relationship. Here’s how to generate that content – from coming up with ideas to getting words down on paper.

Date: 2022
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-1-4842-8741-5_4

Ordering information: This item can be ordered from
http://www.springer.com/9781484287415

DOI: 10.1007/978-1-4842-8741-5_4

Access Statistics for this chapter

More chapters in Springer Books from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().