Not-Found Errors

Matthew Edgar

Chapter Chapter 7 in Tech SEO Guide, 2023, pp 107-119 from Springer

Abstract: Abstract This chapter reviews not-found errors, also called 404 errors. These errors can often hurt a website's SEO performance if not properly addressed, as well as hurting conversion rates on the website. While many not-found errors do hurt performance, other errors can help performance. This is because not-found errors can be used as a means of signaling to search engines that problematic pages have been removed. Because of the complexity involved with not-found errors, and the potential impacts on performance, it is important to regularly find and address any not-found errors present on the website.

Date: 2023
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DOI: 10.1007/978-1-4842-9054-5_7

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