Making Multinational Corporations Aware of Their Social Responsibility: Law Versus Reputation?
Benoît Petit
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Benoît Petit: University of Versailles
Chapter 8 in Responsible Organizations in the Global Context, 2019, pp 133-149 from Springer
Abstract:
Abstract Designed primarily as a moral responsibility, corporate social responsibility (CSR) is a privileged basis from which to question the reputation of multinational companies and thereby to act on their ability to create economic opportunities. In this movement, Law seems relegated to the background, entangled in its difficulties to take over offshore litigation and to reposition the States in a balanced report of power with multinationals. This chapter argues that Law, and specifically “soft law,” can consolidate the approach of CSR in its questioning of companies’ reputations. Furthermore, and under the condition that it reforms itself, we think that Law can reappear in the foreground of the levers that are available to our societies in order to ensure that multinational companies satisfy social and public interests.
Keywords: CSR; Corporate reputation; Soft/hard law; Misleading publicity law; Compliance law (search for similar items in EconPapers)
Date: 2019
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-030-11458-9_8
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DOI: 10.1007/978-3-030-11458-9_8
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