Digital Platforms and Network Catalyzers

Roberto Moro-Visconti ()
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Roberto Moro-Visconti: Catholic University of the Sacred Heart
Authors registered in the RePEc Author Service: Roberto Moro Visconti

Chapter Chapter 12 in Startup Valuation, 2021, pp 297-308 from Springer

Abstract: Abstract Digital platforms broadly represent the environment in which a piece of software is executed, typically online, through a browser. Platforms can also be interpreted as bridging nodes that connect other virtual or physical nodes (e.g., an e-Commerce platform intermediating between a seller and a buyer in a B2C transaction). They can reshape physical supply and value chain, reengineering their processes, and improving the overall resilience. Networks are a powerful catalyzer of interactive activities (exchanges of information; transactions, etc.) that can be boosted and scaled up when they are digitized. Platform nodes may be evaluated considering the Internet traffic that they generate, and the scalability impact of their application, following Metcalfe’s exponential patterns. Platforms do not represent a specific industry or business segment, and they rather refer to a cross-sectional business process that encompasses different industries and products. Startups interact with platforms in a digital ecosystem populated by connected stakeholders that pursue value co-creating strategies. Platforms represented by a legal entity are born as startups and, if successful, quickly scale up and consolidate.

Keywords: Network theory; Nodes; Edges; Scalability; Supply chain; Value chain (search for similar items in EconPapers)
Date: 2021
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DOI: 10.1007/978-3-030-71608-0_12

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