Managing Technological Innovation in Sport

Hans Erik Næss () and Anne Tjønndal ()
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Hans Erik Næss: Kristiania University College
Anne Tjønndal: Nord University

Chapter Chapter 3 in Innovation, Sustainability and Management in Motorsports, 2021, pp 39-58 from Springer

Abstract: Abstract The promotion of the electric car as part of the solution to continued economic growth and improved environmental sustainability forms the core of Formula E’s technological innovation strategy. In this chapter we therefore contextualize the emergence of electric cars in modern society where the car is laden with symbolic value to a variety of consumer groups. We then discuss, with BMW as main example, how the technologies promoted by Formula E are related to road-going cars and how the championship acts as a transfer mechanism between the race engineering laboratories and the urban mobility solutions in city areas.

Keywords: Cultural consumption; Technology transfer; Energy efficiency; BMW (search for similar items in EconPapers)
Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-030-74221-8_3

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DOI: 10.1007/978-3-030-74221-8_3

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