Profit Driver: Sales Volume

Hermann Simon ()

Chapter Chapter 7 in True Profit!, 2021, pp 151-172 from Springer

Abstract: Abstract Management of sales volume—one of the three profit drivers—is about steering the volume in such a way that profit is maximized, or at least improved relative to a starting situation. Another goal can be to minimize the effects of a potential profit downturn. Higher volumes only make sense when they drive higher profits. When a volume decline brings about an increase in profit, the company should accept that decline.

Date: 2021
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DOI: 10.1007/978-3-030-76702-0_7

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