Flat Growth: The Case of wirDesign

Markus Reitzig ()
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Markus Reitzig: University of Vienna

Chapter 11 in Get Better at Flatter, 2022, pp 163-172 from Springer

Abstract: Abstract This chapter presents an original case study of an organization that has grown from eight to about 70 employees and, as of 2021, operates a flat structure to govern the company’s activities. Part A of the case contrasts the organizational design of the company in its founding days in 1982 with that of 2021. Part B tells the story of what has happened during that period. Readers are encouraged to read part A before reflecting on what they would expect to happen in part B, drawing inspiration from the book’s analysis and the guides in Chap. 9 in particular.

Keywords: Germany; Flat growth; Graphic design (search for similar items in EconPapers)
Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-030-89254-8_11

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DOI: 10.1007/978-3-030-89254-8_11

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