 The Business Landscape: Unpacking the Idea of ‘Domain Specificity’Surja Datta () and
Tobias Kutzewski ()
Chapter 2 in Strategic Optionality, 2023, pp 9-36 from Springer Abstract: Abstract The French accord great importance to ‘terroir’, the term encompasses all the environmental factors that affect a crop’s phenotype. The quality of the French wine is inextricably linked with its environmental context. In a similar vein, the strategy frameworks that we cover in the book are all domain specific. One of the weaknesses of the field of strategic management has been to not pay attention to this domain specificity. The frameworks are put forward as applicable universally across the landscape. This is an obvious oversell. Heuristics that work in one domain may be ineffective in another. We redress this problem in the book by first classifying the different domains and then matching the strategy heuristics with the domains where they work best. In this chapter, we develop the domain classification framework. As you would see later in the chapter, the level of uncertainty is a key distinguishing feature of the different domains. Disruptive uncertainty is now the key distinguishing feature of much of the landscape. So, what has led to this situation? We suggest that the pervasive uncertainty is engendered by two main factors—globalisation and digitisation. Date: 2023 There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it. Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-031-17354-7_2 Ordering information: This item can be ordered from DOI: 10.1007/978-3-031-17354-7_2 Access Statistics for this chapter More chapters in Springer Books from Springer |
Is your work missing from RePEc? Here is how to contribute.
Questions or problems? Check the EconPapers FAQ or send mail to .
EconPapers is hosted by the
School of Business at Örebro University.