Competitive Success: Competing Across FRL Domains

Surja Datta () and Tobias Kutzewski ()
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Surja Datta: Oxford Brookes University
Tobias Kutzewski: VU Amsterdam

Chapter 6 in Strategic Optionality, 2023, pp 135-168 from Springer

Abstract: Abstract Here we provide a structured method of instilling option thinking in strategy-making, a step-by-step guide. In this chapter, we provide a framework through which firms can evaluate their existing options and identify others that they can acquire. Developing the ability to make strategic decisions under conditions of uncertainty is the focus of the chapter.

Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-031-17354-7_6

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DOI: 10.1007/978-3-031-17354-7_6

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