Transposing Individual Level Experiences into the Venture: The Critical Role of the Venture Team for Routine Creation

Ziad El-Awad ()
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Ziad El-Awad: Lund University

Chapter 4 in Academic Spin-offs, 2023, pp 63-73 from Springer

Abstract: Abstract Innovations stemming from academic spinoffs are often subject to imitation and replication by competitors. This is particularly true during the early stages of their development when routinized behaviors that support the capability to innovate are not yet in place. Therefore, ASOs must continuously adapt and innovate to reduce threats from fierce rivalry, continuously changing market needs, and emerging technological trends. Such adaptation requires routinizing behaviors that support innovation and by which entrepreneurs must continuously channel their experiences into the fledgling venture. Chapter 3 discussed four feed-forward processes that support routinization: intuiting, interpreting, integrating, and institutionalization. This chapter will detail the fundamental mechanisms that underlie these processes and demonstrate the critical role that new venture teams play in facilitating their interdependence.

Date: 2023
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DOI: 10.1007/978-3-031-22284-9_4

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