Association Between Categorical Variables: Contingency Analysis with Chi Square

Cynthia Fraser
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Cynthia Fraser: University of Virginia, McIntire School of Commerce

Chapter Chapter 3 in Business Statistics for Competitive Advantage with Excel and JMP, 2024, pp 47-72 from Springer

Abstract: Abstract Categorical variables, including nominal (where numbers are simply labels) and ordinal, rank order variables, are described by tabulating their frequencies or probability. If two categorical variables are associated, the frequencies of values of one will depend on the frequencies of values of the other. Chi square tests the hypothesized association between two categorical variables and contingency analysis quantifies their association.

Date: 2024
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DOI: 10.1007/978-3-031-42555-4_3

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