Executive Profiles of Business Leaders

Peter Lorange and Karin Mugnaini
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Peter Lorange: IMD
Karin Mugnaini: IMD

Chapter 14 in The Future-Ready Leader, 2023, pp 131-141 from Springer

Abstract: Abstract This is a summary of a presentation that Dr. Hermann Simon gave at Otto Beisheim School of Management (WHU) on September 20, 2019. He argues that many of the relatively unknown, but no longer so small, German-based export companies seem to become and remain successful due to their closeness to the customers as well as a strong emphasis on quality. Business-to-business strategic settings seem to be particularly well suited for this approach. What may we bring away here is how steady, solid growth, and development can pay off. It is not always about being so visible, rather to commit to performance using a very practical, grounded long-term approach to business, sometimes discreetly, and understanding that time is an ally rather than a source of pressure.

Date: 2023
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DOI: 10.1007/978-3-031-45090-7_14

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