Greenwashing and Negative Reputational Outcomes

Aaron Franklin

Chapter Chapter 10 in Structuring Sustainable Finance Transactions, 2025, pp 225-235 from Springer

Abstract: Abstract To the extent positive reputational benefits are part of the rationale for executing a sustainable finance transaction, the company (and each financial service provider) risks an opposite outcome. The most prominent negative outcome from sustainable finance is allegations of “greenwashing,” a term without definite meaning but a strongly negative implication. Greenwashing can be understood in multiple different ways, each implying different tactics to manage this risk.

Keywords: Greenwashing allegations; Format-focused greenwashing allegations; Company-focused greenwashing allegations; Quality-focused greenwashing allegations; Conduct-focused greenwashing allegations (search for similar items in EconPapers)
Date: 2025
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DOI: 10.1007/978-3-031-87631-8_10

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