Cultivating Innovative Entrepreneurial Mindsets Beyond the Books

Johan Gouws ()
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Johan Gouws: North-West University

Chapter 3 in Innovative Pedagogies for Entrepreneurship Education, 2026, pp 49-73 from Springer

Abstract: Abstract Entrepreneurship is not a concept that can be mastered through textbooks alone. While theoretical knowledge lays the foundation, true entrepreneurial abilityentrepreneurial ability is forged in the unpredictable, high-pressure realities of the business world. Entrepreneurs are truly made in moments of uncertainty (when the perfect plan unravels, when a last-minute critical change is needed, and when real customerscustomer demand real solutions).

Date: 2026
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DOI: 10.1007/978-3-032-07204-7_3

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