Crowdfunding, Learning “Crowd Wisdom” and Signalling

Anton Miglo () and Victor Miglo
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Anton Miglo: Wilfrid Laurier University
Victor Miglo: CEM Benchmarking

Chapter 3 in The Theories and Developments of Crowdfunding, 2026, pp 73-93 from Springer

Abstract: Abstract This chapter considers two of the main ideas of crowdfunding: learning market demand and signalling. Learning market demand means that firms can use crowdfunding campaigns (or some stages of the crowdfunding process) to learn information (“crowd wisdom”) about the market (Catalini & Gans, 2018; Chemla & Tinn, 2019; Ellman & Hurkens, 2019; Miglo, 2021b; Schwienbacher, 2018; Strausz, 2017).

Date: 2026
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DOI: 10.1007/978-3-032-10724-4_3

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