Countering Risks of Interterritorial Digital Businesses by Developing Ethical AI or Human Peripheral Connectors in Metaverses

Malavika Sundararajan () and Binod Sundararajan ()
Additional contact information
Malavika Sundararajan: Ramapo College of New Jersey, Anisfield School of Business
Binod Sundararajan: Dalhousie University, Faculty of Management

Chapter 4 in Technology, Management, and Design for Social Justice, 2026, pp 73-101 from Springer

Abstract: Abstract In the age of Artificial Intelligence (AI) and metaverses, the process of becoming a born global or accessing international markets for a start-up is not an impossibility. While the rules and regulations are still evolving, the traditional international entrepreneurial views of exchanges between nations may no longer be accurately applicable in this world of deterritorialization and reterritorialization. The ability of ethical peripheral connectors across interterritorial network structural gaps will become a key aspect of digital businesses wishing and willing to cross interterritorial spaces to start, establish, and run thriving business enterprises. No doubt metaverse business opportunities offer equitable opportunities. But, to prevent cybersecurity risks that will threaten social justice, companies must either program AI bots or train human peripheral connectors in metaskills grounded in ethics. We review the emergence of these interterritorial opportunities and present ethical approaches to ethical AI from recent research that companies can adopt that will ensure the sustenance of social justice in metaverses for digital entrepreneurs. We also describe two metaskills that either AI bots or human peripheral agents should embody to ensure trustworthy support systems for vulnerable entrepreneurs in the metaverse.

Keywords: Equitable opportunities; Interterritorial entrepreneurship; Ethical metaverses (search for similar items in EconPapers)
Date: 2026
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-032-20821-7_4

Ordering information: This item can be ordered from
http://www.springer.com/9783032208217

DOI: 10.1007/978-3-032-20821-7_4

Access Statistics for this chapter

More chapters in Springer Books from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().