Core Investor Relations Strategies

Anne Guimard
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Anne Guimard: FINEO Investor Relations Advisors

Chapter 5 in Investor Relations Strategy, 2026, pp 101-190 from Springer

Abstract: Abstract With the organizational foundations of Investor RelationsInvestor relations (IR) established, the focus turns to the strategic choices that determine how the function creates value, shapes market perceptionMarket perception, and supports the company’s long-term access to capitalAccess to capital. This chapter examines the core Investor Relations strategiesInvestor relations strategy and how they function together to create competitive advantageInvestor relations as competitive advantage.Competitive advantage

Date: 2026
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DOI: 10.1007/978-3-032-21679-3_5

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