Discussion, Implications, and Conclusions

S. Sreejesh () and Sanjay Mohapatra ()
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S. Sreejesh: IFHE University
Sanjay Mohapatra: Xavier Institute of Management

Chapter 6 in Mixed Method Research Design, 2014, pp 109-116 from Springer

Abstract: Abstract This chapter is presented in five sections. The first section provides an overview of the entire study. The second section summarizes the findings of the study based on the three research questions. The third section considers the theoretical and managerial implications of the study, including implications in strategic management perspective. Following this, Sect. 4 includes the limitations of this research. Finally, Sect. 5 concludes with the recommendations for further research.

Keywords: Strategic Management; Corporate Social Responsibility Activity; Brand Equity; Behavioral Component; Managerial Uncertainty (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-319-02687-9_6

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DOI: 10.1007/978-3-319-02687-9_6

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