Co-creation Through Technology: Dimensions of Social Connectedness

Barbara Neuhofer (), Dimitrios Buhalis () and Adele Ladkin ()
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Barbara Neuhofer: Bournemouth University
Dimitrios Buhalis: Bournemouth University
Adele Ladkin: Bournemouth University

A chapter in Information and Communication Technologies in Tourism 2014, 2013, pp 339-352 from Springer

Abstract: Abstract With the increasing mobility and the emergence of social information and communication technologies, the tourist has turned into a connected consumer. In using the range of technologies available, tourists are now able to connect with their social circles to engage, share and co-create their tourist experiences online. While the significance of co-creation has been widely recognised, there is a major gap in understanding on what levels technology-facilitated co-creation can occur. This paper therefore aims to uncover the dimensions of social connectedness and develop a differentiated knowledge of how exactly tourists co-create through ICTs. The findings reveal six distinct dimensions that can be positioned on a social intensity continuum, ranging from disconnection to social co-living of the experience. In revealing social connectedness to everyday life and the home environment, this study highlights key implications for the existing theoretical understanding of tourist experience portrayed as a reversal from of the everyday life. Implications for further research and practice are discussed.

Keywords: Connected consumer; ICTs; Co-creation; Social connectedness; Everyday life (search for similar items in EconPapers)
Date: 2013
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-319-03973-2_25

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DOI: 10.1007/978-3-319-03973-2_25

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