Transitioning to Value Co-development

Roberta Sebastiani (), Daniela Corsaro () and Stephen L. Vargo ()
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Roberta Sebastiani: Università Cattolica del Sacro Cuore di Milano
Daniela Corsaro: Università Cattolica del Sacro Cuore di Milano
Stephen L. Vargo: University of Hawaii at Manoa

Chapter 8 in Managing Consumer Services, 2014, pp 131-149 from Springer

Abstract: Abstract Developing strategic approaches to value creation for their firms and others is among the most fundamental challenges that managers face in all businesses. This implies the need to better understand both how value is created and the roles various parties within and outside the firm play.

Keywords: Service Ecosystem; Service Provision; Creation Process; Customer Relationship Management; Customer Experience (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-319-04289-3_8

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DOI: 10.1007/978-3-319-04289-3_8

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